1) What key conventions of TV advertising can you find in the Galaxy advert? The advertising agency built a computer-generated picture of Hepburn from 1953, which was the year of her popular film Roman Holiday, for the Galaxy ad. The rich Italian Riviera backdrop of the ad promotes interaction and nostalgia, two major viewer joys. 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question.Galaxy aims to be a high-end chocolate brand, as evidenced by their tagline, "Why have cotton when you can have silk?" The product is being positioned as luxurious and high-quality, catering to affluent individuals who can afford to wear "silk" rather than "cotton." 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert? Audrey is a symbol of elegance, sophistication, and heritage. Therefore, it made sense for Galaxy to use these attributes to promote