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Qs

 1) What key conventions of TV advertising can you find in the Galaxy advert?
The advertising agency built a computer-generated picture of Hepburn from 1953, which was the year of her popular film Roman Holiday, for the Galaxy ad. The rich Italian Riviera backdrop of the ad promotes interaction and nostalgia, two major viewer joys.
2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the  advert will help you with this question.Galaxy aims to be a high-end chocolate brand, as evidenced by their tagline, "Why have cotton when you can have silk?" The product is being positioned as luxurious and high-quality, catering to affluent individuals who can afford to wear "silk" rather than "cotton."

3) Who is Audrey Hepburn and why did Galaxy select Audrey Hepburn for this advert? 
Audrey is a symbol of elegance, sophistication, and heritage. Therefore, it made sense for Galaxy to use these attributes to promote its "silk, not cotton" branding from a strategic and creative standpoint.
4) What is intertextuality?
the relationship between texts, especially literary ones.
5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - CLAMPS: costume, lighting, actors, make-up, props, setting)?
The advertising agency created a computer-generated image of Hepburn from 1953, the year of her popular film Roman Holiday, for the Galaxy advertisement. The opulent Italian Riviera setting of the advertisement fosters intertextuality and nostalgia, two major viewer delights.
6) Which of Propp's character types are can be found in the advert and how do they change? (Note: just choose two or three character types that are definitely used in the advert - it does not use all seven). 

7) How does the advert's narrative (story) follow Todorov's theory of equilibrium?
One of the phases in Todorov's theory of narrative structure is equilibrium. This step provides an explanation of the character's condition. The scenario in which the protagonist leads a typical life and is nevertheless capable of carrying out her regular tasks
8) What representation of celebrity can be found in this advert? Think about how Audrey Hepburn is presented. 
9) What representations of gender can you find in this advert?
10) How are stereotypes subverted at the end of the Galaxy advert to reflect modern social and cultural contexts? 

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